Stylish home and lifestyle products

Find out more about our Pip Studio and vtwonen collections

About us

This is who we are

New Edition specialises in the development of licensed and bespoke home and lifestyle products for Pip Studio and vtwonen. We have been launching high-quality products on the market for ten years now.

About New Edition


The common denominator of both New Edition employees and our business partners is a driving passion for stylish living.



New Edition is involved in the production process from beginning to end. Flat hierarchies and a focus on details mean we deliver high quality.



New Edition believes in the power of collaboration. A small committed team working with great care and attention.



New Edition thinks it is very important to manage relationships. Respect and open communication combine to produce infinite creative potential.

We celebrate 10 years of New Edition!


Our brands

Pip Studio

Pip Studio is a brand whose lively and detailed designs stand out from the crowd. Renowned for its sophisticated patterns and high-quality products, the collections comprise unique home and lifestyle products.

See Pip Studio
Our brands


vtwonen has 60 years experience as a trend-setter in the lifestyle market. vtwonen is a strong brand where lifestyle and living go hand in hand. The brand has passion and is always one step ahead. This makes vtwonen the largest and most diverse lifestyle brand in the Netherlands.

See vtwonen

I would like to become a partner

Are you interested in selling our brands? Read more about this below, then complete the application form.

Become a partner
New edition ampersand watermark